We love to challenge public perceptions at Stand and that mantra is at the core of our work with our charity clients. Generating national coverage and impressive reach for our social campaigns is a given, but actually seeing the difference that campaign makes to real lives – that’s the true reward.
City Year UK, a leading youth social action charity, has appointed Stand Agency to increase its profile across national and regional media to support its ambitious growth targets.
Believing in your own ability to succeed, to do something good, to make someone happy is often what gets us up in the morning. For most of us, this self-confidence has been instilled in us from an early age and helped us become who we are.
But this isn’t the same for everyone, which is why Barnardo’s new Believe In Me campaign has stirred emotions and why Stand is proud to be a part of it.
The English football season is now in full swing, big names have swapped clubs and PR teams have been working all hours to create a buzz behind their summer signings. But it’s clear which club and player won the PR battle in terms of column inches, social media shares, likes and views – Manchester United and Paul Pogba.
How and why did you get involved in PR?
Whilst studying economics and politics at university, I was always intrigued by the current affairs stories I read in print and online media. I knew I wanted a role that would challenge me and enable me to work with organisations that have a story to tell. After a big search for my first PR role, I was really excited to land a paid internship here at Stand Agency.
What attracted you to work at Stand Agency?
I researched the work that Stand does and I was drawn to their client list. It was full of organisations with great causes that were having a positive influence on society.