22
May
Cait Dacey

Pitching to media during a global pandemic

Posted by Cait DaceyTagged , , , , , ,

The PR industry has evolved a great deal over time, with the original focus solely on securing coverage, to adapting broad offerings, much like the services offered at Stand – including digital, strategy, insight and creative. However, while excelling in these areas, it’s still important that agencies deliver outstanding results when it comes to coverage. Getting news in the paper, online and on the TV and radio may be harder on some days than others, but once you understand what makes a story, and you push your team in that direction, coverage should follow – right?

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05
Jun
Olivia Williams

Our #CrackingClientCoverage for May!

Posted by Olivia WilliamsTagged , ,

May was a month of more cracking client coverage. Here is a roundup of the best bits.

City Year UK

City Year UK research hit the headlines this month as they called for the campaigning parties in June’s election to support apprenticeships and other forms of employee training. This fantastic City A.M. piece came at the beginning of Learning at Work Week, placing City Year UK at the forefront of volunteering opportunities for young people in the UK. City A.M. continued to cover the story the next day as well!

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