Here are some of our latest obsessions, successes and joys.

30
Nov
Anthony Di Natale

Disrupting the banking market

Posted by Anthony Di NataleTagged , , ,

I was walking through my hometown in Peterborough last week when I stumbled across a brand-new Metro Bank outlet. It’s a pretty impressive building, and as the Bank’s 50th branch, it celebrated with a two-day grand opening party.

Despite Metro Bank’s self-proclamation as the ‘revolution in British banking’, I noticed most passersby staring in bewilderment. It was clear that most people had never seen or heard of Metro Bank before.

When it opened in 2010, Metro Bank was the first new high street bank to launch in over 150 years. It was viewed as a legitimate ‘challenger’ to the Big Four (HSBC, Barclays, Lloyds, RBS), offering branches open seven days a week, walk-in appointments and straightforward products. Different, yes. ‘Revolutionary’, not so sure.

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21
Oct
Grace French

Disruptor brands – an industry challenge or an opportunity?

Posted by Grace FrenchTagged ,

Recently an article by Ian Griggs in PR Week caught my eye. It was about challenger brands being considered the biggest potential ‘crises’ in the eyes of established players. I, and several of those quoted in the article, thought it was a bit strong to label market disruption a crisis. Jim Hawker’s comments resonated the strongest with me, saying that “the best way to respond is to innovate today rather than scramble to respond tomorrow”.

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