17
Mar
Lara Hallett

Check ’em Tuesday – Tabloid Triumph or Tank?

Posted by Lara Hallett

Let’s face it, The Sun’s Page 3 profile has had a bit of a hammering in recent years. The No More Page 3 campaign, launched in 2012, has received masses of support, with high profile organisations such as UK Girlguiding and Twitter royalty like Caitlin Moran requesting that those big busted babes put ’em away.

The messaging behind the No More Page 3 campaign is serious. That the images in the paper are there for no other reason than for the sexual gratification of men. That women are objectified. Sexual objects. Nothing more. This leads to sexual abuse. Normalises it in the eyes of the reader.

Lucy Holmes, the founder of the campaign, delivers a compelling argument in a video sitting in the about section. She is personable and convincing. She tugs at just the right values to draw in a wide section of the audience. Very emotive. A fair share of activism. Appealing to families. And equality at the heart.

Read more “Check ’em Tuesday – Tabloid Triumph or Tank?”

10
Mar
Lara Hallett

Meet Stand Agency’s … Fiona Gildea

Posted by Lara Hallett

How and why did you get involved in PR?

During my History degree at the University of Leeds I wanted to take a step back from my academic work and gain some work experience. As I am constantly reading – newspapers, magazines, blogs, books – I wanted to work where this incessant absorption of current affairs and opinions was valuable! I took a year out of my studies to work full time at the University of Leeds Communications and Press Office and I knew that this was the road I wanted to continue along.

Read more “Meet Stand Agency’s … Fiona Gildea”

28
Feb
Nyree

Stand has a Spring in its step

Posted by Nyree

Despite our good intentions the last issue of STANDbites was before Christmas and here we are saying hello to Spring!!

snowdrops

On the one hand this creates the challenge of cramming all our good news into one STANDbites, but on the other hand means we have lots to share about client wins, new staff and office moves.

Click HERE if you’d like to read all of our news!

20
Dec
Nyree

Christmas STANDbites

Posted by Nyree

The festive season is upon us and in true Christmassy spirit we have created a special issue of STANDbites. The team has been extremely busy in the run up to the end of the year but we’ve also made time to have some fun along the way, not least by dressing up as Santa Claus occasionally!

ecard

HERE is the latest issue. Grab a mulled wine and enjoy…

14
Nov
Nyree

STANDbites November issue

Posted by Nyree

StandBITE

We’ve been hard at work this month at Stand Agency but we’ve made time to jot down some of what we’ve been up to. HERE is the second edition of STANDbites for your reading pleasure.

 

08
Nov
Nyree

Stand Agency in moving pictures

Posted by NyreeTagged ,

Here at Stand we’re proud of the company and the culture we’ve created and we wanted to share this with the world – so we created a video! The brief to our talented designer Rob Norman, currently a student at Ravensbourne College of Design and Communication, was clear – we want something that demonstrates our tenacity, our creativity, our ambition, our team spirit, our sense of humour, our dynamism, our flexibility, not to mention the excellent work we do – all in a video of 2 minutes or less. This is what he came up with – and we love it! We hope you enjoy it as much as we do.

 

Stand Agency – Who we are from Stand Agency on Vimeo.

09
Oct
Nyree

STANDbites issue 1

Posted by Nyree

StandBITE

 

Welcome to the first issue of STANDbites – our views on the world of communications, and news from our small (but perfectly formed) agency. We decided we wanted to keep our friends and supporters abrest of all the exciting things happening in the agency so we’ve created newsletter that we’ll be issuing every month from now on.

We hope you find something of interest in STANDbites. Now grab a drink and enjoy the read by clicking here.

 

26
Sep
Nyree

It’s a mental game

Posted by Nyree

By Laura Oliphant

This week I broke my duck (if I am using the cricket term correctly…) Well Stand Agency did.  In my 20+ years of working in PR I have never won an award.  Actually I have never been shortlisted for one.

Now, I’ve worked at some brilliant places, so I can only assume it was our lack of confidence when writing the award entry, rather than the quality of past work that’s to blame. Anyway, all that changed this week when Stand Agency was shortlisted for the PRCA’s Best New Consultancy of the Year 2013.

When the shortlist email arrived in our inbox, you wouldn’t have believed the noise and excitement that took over the office. It was as if all our past pitch wins came in at once! It was well deserved and we were well delighted!

Once we’d put the bubbles in the fridge to chill, and booked our table for the event, the news got me thinking about something else (aside from my Awards dress that is). My belief that ‘winning’ is a mental game.

Whether it’s Andy Murray winning a Grand Slam, Ben Ainslie steering Team USA to the greatest comeback in the America’s Cup history, or me and Awards; as long as you’re match fit, is your belief that you can win the final factor in success? I think it is.

 

#healthwarning I’m not always proven right and my friends and colleagues would probably say I go too much the other way in believing you can win in every situation… I do, however, feel confidence and self-belief play a huge part in prospects, a client, or potential hire believing you are the agency for them. After all who wants to work with team that isn’t convinced every one of their ideas they put to you is a winning one?

I’m convinced that confidence in your business, your staff and your ideas is as fundamental as a strong client list and a healthy bank balance.  Without these things you’re at risk of being influenced too much by those around you, resulting in your agency (or tennis game) ending up looking like every other.

By following your gut instincts and having confidence in your approach, you’re more likely to take risks and create an agency and ‘game plan’ that STANDs out from the rest.

Now, there’s no guarantee we’ll win this Award – it’s a tough category, but to keep with the Andy Murray analogy, we are in a grand slam final and it only takes a few of those to eventually pick up the trophy. Here’s hoping…

 

15
Aug
Nyree

Meet Stand Agency’s … Georgina Miller

Posted by Nyree

In the second instalment of our Q&A’s we’d like to welcome our newest recruit with a quick interrogation.

How and why did you get involved in PR?

My career in PR started with an internet survey. I was studying languages at university and did one of those questionnaires which tell you what you should be in the future. It suggested journalism and PR as possible options so I started looking into it. My first job was an internship in Munich in B2B technology PR and I enjoyed it so much I stayed there for a year and a half. I was hooked on PR.

What keeps you working for Stand Agency?

What I really enjoy about Stand (so far) is that the team actually encourages innovation and new ideas at every turn (and doesn’t just say it does). We’re a small agency so we have the freedom to make it what we want and it’s a really exciting opportunity to create something great.

In another life, what profession other than yours would you have attempted?

I love travelling and eating so my ideal job would to be a restaurant and or travel critic. Who knows, maybe I still will one day…

What do you enjoy doing beyond the walls of Stand Towers?

I’m a real culture geek and one of the things I love about London is all the new exhibitions, shows, restaurants, pop ups etc. That’s not to say I don’t watch some truly trashy TV too, and have a bit of a box set addiction – Doctor Who, Game of Thrones, Firefly, Big Bang Theory – you name it, I’ve probably watched all of it.

What pearls of wisdom can you impart to those embarking on a career in PR?

Try everything. PR is a really varied career and you’ll be surprised what you can get into if you try it out. There are so many areas you can specialise in or types of agencies so it’s worth getting a range of experience – it will always come in handy. I meet PR grads who say they want to do crisis comms (because it sounds exciting) but I’ve actually found that sometimes the most unexpected topics (Financial Technology anyone?) can be the most interesting.

Georgina’s S.T.A.N.D quick-fire faves:

Song – I’m a believer – Smash Mouth

Taste – Chocolate (it’s standard but an instant pick-me up)

Animal – Pig (they’re so intelligent and warm hearted)

Noise – Rustling grass in a field (I’m a country girl at heart)

Drink – Champagne