This week, parliament broke up and MPs started the five-weeklong and gruelling election campaign trail. In an age of 24-hour rolling news and constant social media feeds, the demand for content is high and MPs and others in the public eye face more scrutiny than ever before.
Here are some of our latest obsessions, successes and joys.
The EU referendum happened in 2016, that’s almost four years of Brexit coverage. A journalist referred to ‘Brexistential ennui’ two years ago; this might have just caught on. Sky News has just launched a Brexit-free channel. For five hours a night, the temporary pop-up channel will run news, whilst excluding perhaps one of the most newsworthy developments in modern British history. A head at Sky News said the public had grown ‘weary’ of the Brexit story, and he felt that there was a feeling it was ‘suffocating other news’.
Stand Agency has taken on a pro-bono brief from eXXpedition, a not-for-profit organisation that runs pioneering all-female sailing research expeditions investigating the causes of and solutions to ocean plastic pollution. We couldn’t be prouder to be working with the inspirational team to promote the departure of their latest venture and most ambitious yet, eXXpedition Round the World voyage.
Inspired by our participation in The Creative Shootout recently, we decided to host our very own quick-pitch moment. The official competition sees different PR/creative agencies respond to a business brief in quickfire time (4 hours) and present their winning idea within a 10-minute presentation.
For Stand Agency’s shootout we invited exciting up-and-coming wine brand Urban Foxes to give us a brief. The boutique English wine brand was founded in 2015 by two women (Collette O’Leary and Rebecca Coates) who had a love for the countryside and a collective interest in the ‘virtual’ winery trend in California that they’d learnt about in wine school.
We were put into six teams and given 90 minutes to come up with a stand-out communications plan that would increase sales and build brand loyalty.
Limited time didn’t limit our creativity. With a strict budget to stretch our thinking, we didn’t wine either.
Presentations were made to a judging panel that consisted of Urban Foxes’ founders Collette O’Leary, Rebecca Coates, Strategy Director at Blackbook London, Simon Collister, and Stand’s very own Digital Director Salonee.
From supper clubs to wedding takeovers, cutting-edge tech to bespoke corks, the creativity flowed…
Could your brand be next? We’re looking forward to our next creative challenge.
Stand Agency’s Managing Director and Co-Founder Laura Oliphant was recently interviewed by communications platform Cision, as part of their 60 second interview segment.
We’re looking for a talented Graduate Account Executive/ Account Executive and a tenacious Senior Account Executive to join the team.
Graduate Account Executive/ Account Executive
The role will involve meaty, issues-based campaigns – from social care funding to parents supporting young people online in a new digital age. It is best suited to someone relatively at the beginning of their career in PR , but ideally with some experience in PR.
The role involves supporting the team in all aspects of client delivery; monitoring media and social media to track relevant client issues, markets, individuals and competitors; writing a range of copy, including tailored social media content, case studies, press releases, features, tactical proposals, digital content calendars, client reports and emails; building and maintaining brilliant media contact lists; securing media coverage; generating engagement on social media; scheduling content and attending client meetings.
The ideal candidate will be a strong communicator and good writer who always pays attention to detail. Adept at grasping concepts quickly, they are able to juggle tasks efficiently and prioritise workloads and deadlines. They are bright, interested in current affairs and campaigns, and hungry to produce amazing coverage and digital content.
Senior Account Executive
This role will require at least two years of relevant work experience and the ability to thrive in a fast-paced environment.
Our next hire will be a confident communicator and excellent writer with the ability to coach more junior members of the agency. A well-rounded team player, they will take every opportunity to deliver amazing results and perform to the highest level. They will have an in-depth understanding of all types of traditional and social media and the sectors their clients work in. They will have the skills to be the community manager for their clients’ social channels and become news hounds who are constantly on-top of the media agenda.
The job will involve managing client projects and supporting other team members, generating excellent media coverage and digital content, writing a range of copy every day, attending client meetings, developing creative ideas, writing content briefs and offering guidance on audio-visual content, getting involved in pitches, proposals and new business documents, tracking budgets, providing insights and analytics to clients on their social channels and helping to build Stand’s profile via the trade press, social media and events.
Our amazing list of benefits include:
- Birthday day off
- £250 Annual Wellness Bounty (to be spent on activities or items to improve your general wellness)
- £1000 Individual Learning and Development budget
- Sabbatical options after 3 years service
- Pension contributions
- Summer Hours
- 1 day off per year for volunteering
- Thirsty Thursdays (Wine and Beer in the office every Thursday)
For a full job description or to send us your CV and cover letter, contact firstname.lastname@example.org
Stand Agency has appointed Salonee Gadgil, to the new role of Digital Content Director. Salonee, who previously worked as Content Manager at Creative Review magazine, will work with Stand’s diverse range of clients to expand their digital offering, reach new audiences and nurture communities, as well as build the agency’s content reputation in new sectors.
Stand Agency has been hired by the Institute of Groundsmanship (IOG), to help them give grassroots sport a boost.
The campaign will highlight how important the ground under our feet is when it comes to increasing participation in sports like football, rugby and cricket. The three-year communications programme will demonstrate the vital role that groundstaff play in keeping turf in top condition, raising the profile of the sector at the same time.
Stand Agency has been appointed by the Engineering Development Trust. EDT is a charity that works to enhance experiences for young people within STE(A)M (science, technology, engineering, arts and mathematics) through the Industrial Cadets programme. By working with education, employers and partners, Industrial Cadets creates a talent pipeline and a future skilled workforce, whilst helping young people to develop the skills they need to enter industry with confidence.
Whether it’s protecting the planet or challenges to social mobility for young people, music has always been a great platform for highlighting issues people care about. We saw examples of this on the main stage at Glastonbury this year, with appearances from Sir David Attenborough and Stormzy.
During Stormzy’s performance, as the first British black male solo artist to headline Glastonbury, he played a speech by Labour MP David Lammy deploring the challenges that face black, Asian and minority people in the UK.
National music charity Youth Music knows just how life changing a creative outlet can be for young people living in disadvantaged communities across England. Read more “Exchanging Notes – From South London to the Pyramid Stage”