I was recently a guest on the PRCA Podcast, aptly named PRcast and hosted by the very lovely Isobel Arrowsmith and Harry Gardiner.
Up and down the country young people are currently undertaking their Duke of Edinburgh’s Award. They might not be embracing the frost and heading out for expedition practice quite yet, but thousands are volunteering their time to support their local community, or focusing on learning a new skill. I clearly remember doing my own DofE – helping out in a care home, learning to ride a horse, and I don’t think I’ll ever forget the pure endurance of a leaking tent followed by a long hike.
Like Christmas, Valentine’s Day, Easter, and Father’s Day, International Women’s Day has become an annual calendar event that brands love to get behind.
Is this ok? It’s debatable. But there’s no denying it’s the world – and industry – we live in.
It’s to be accepted as long as, sitting alongside each company’s pretty Instagram post and PR stunt, are meaningful measures to facilitate gender equality.
We’re often asked our view on the best (low cost) places to advertise charity and not-for-profit comms roles. Drawing on the advice of our team, freelance network, and charity clients here are our best suggestions:
The Duke of Edinburgh’s Award (DofE) has engaged Stand Agency ahead of its Diamond Anniversary next year.
Stand’s work will help key audiences better understand the Charity and the impact of its work with young people across the country. Read more “The Duke of Edinburgh’s Award appoints Stand Agency”