Since the paywall went down back in November, we’ve been keeping a beady eye on The Sun’s online content to think about what it means for our clients.
According to the National Readership Survey Padd figures out today, The Sun’s online audience has continued to benefit from the removal of its paywall. It reported a monthly readership of 13.5 million, up 5% year on year. We know The Sun is the most read daily paper, but it is up against the behemoth that is the MailOnline to hit the top digital circulation figures, and we are sure it’s looking to challenge the front runner for this top spot. Read more “The Sun – life after a paywall”