We created a distinctive voice in the UK market for a global management consulting firm
Oliver Wyman: A global leader in management consulting
With an already sterling reputation in the Financial Services sector, Oliver Wyman wanted to diversify into new markets and grow their UK media profile. Focusing specifically on Health & Life Sciences, Energy and Retail, we have been working with the team to create a distinctive voice for the organisation and set Oliver Wyman apart from its competitors.
Starting with the creation of clear corporate messaging to explain the company’s core proposition and unique client offering, we worked with the new UK Head and division partners to create a strong narrative that reflects the different kind of management consulting that Oliver Wyman delivers.
Using the partners’ expertise and valuable industry insights, we are building Oliver Wyman’s profile in the media and introducing key spokespeople to key national media across Retail, Energy and Health. We successfully launched the annual Energy Journal to the press, securing coverage in the Daily Telegraph, City AM and Reuters.
As well as regularly launching Oliver Wyman reports, we are working with the team to establish key areas for commentary, including sharing points of view on topical issues such as the upcoming Government-imposed sugar levy, UK obesity levels and the changing face of the high street.