Starbucks announced yesterday that it will introduce a ‘latte levy’ of 5p per paper coffee cup to discourage single-use paper cups. The titan of high-street coffee stores has recently received negative PR for the high sugar content of its drinks, as well as accusations of tax avoidance and fallout from a racism scandal in the US. Taking a lead on sustainability may be a good chance for Starbucks to bolster its forward-thinking credentials.
Here are some of our latest obsessions, successes and joys.
It’s always an exciting day at Stand HQ when we’re announced as finalists for an award. This week, we’re celebrating our Standing Up 4 Sitting Down campaign with Anchor Trust being shortlisted for the inaugural Campaigns for Good Awards.
Last week, we welcomed two fourteen year olds to Stand HQ for Take Your Child to Work Day. Bella and Chloe spent their time with us shadowing client teams, participating in brainstorms, and contributing ideas for communications campaigns geared towards young people.
In this blog, Chloe and Bella share their thoughts on how brands and not for profits can effectively communicate with them in a way that feels authentic.
Everyone loves a good news story and last month we got a great one when best-selling author Jojo Moyes rescued The Reading Agency’s adult literacy scheme from collapse after it lost funding.
When we first heard the news, we knew it would be a brilliant opportunity to get some first-class coverage about the wonderful work that The Reading Agency does and, more importantly, to raise awareness about the fundraising struggles that charities face.
At the Making London conference last week, I pondered why the acid test for a great idea is that everyone ‘gets it’ immediately.
After the success of World Book Night 2017, it was no small feat to pull off an even bigger and better campaign in 2018. Fortunately, Stand were up to the challenge and delivered another smashing campaign that resulted in 199 pieces of coverage and delivered an important objective – to open up the conversation on the ‘right’ way to read.
We’re delighted to have been shortlisted for this year’s Legal Week Innovation Awards, and the PRCA Dare Awards.
Stand Agency has been appointed by the Humanitarian Policy Group (HPG), part of the Overseas Development Institute (ODI), to support a review of perceptions of the organisation’s ground-breaking research and insight.
Read more “Stand Agency appointed to work with Humanitarian Policy Group – part of the Overseas Development Institute”
Last week we arranged a background briefing for a national journalist with Michelle, an advocate who has three children with autism.
When asked to describe how autism impacts her children, Michelle told the journalist: “people don’t suffer from autism they suffer from a lack of understanding”.
Is this lack of understanding driven in part by inauthentic representations of people with autism in the news?
National children’s charity, Youth Sport Trust has appointed Stand Agency to build a social and content communications campaign for its School Games project. Stand Agency will work with influencers and young people to encourage 14-16 year olds to be more active.