Here are some of our latest obsessions, successes and joys.

27
Jul
Miri Buac

Our latest campaigns: Starting the conversation that no one wants to have

Posted by Miri BuacTagged , , , , , , , , , ,

As champions for older people’s legal rights, Solicitors for the Elderly (SFE) wanted to make the UK aware that, although many of us are living longer, healthier lives, more of us are facing conditions like dementia that may one day limit our own decision-making abilities. Most importantly, many of us are facing these conditions without the necessary plans in place, meaning highly personal decisions are often left in the hands of strangers.   Read more “Our latest campaigns: Starting the conversation that no one wants to have”

17
Jul
Grace French

Breaking the taboo with the launch of a new helpline

Posted by Grace FrenchTagged , , , , , , ,

Being a victim of a fraud or a scam isn’t the easiest topic to tackle – no one likes thinking that they might have done something ‘wrong’ or been ‘caught out’. Which is why we jumped at the opportunity to support the launch of a new service to make having these conversations easier, and to break the taboo around what is the most common crime in England and Wales.

To launch the Reassura helpline, we developed an integrated PR, social and digital campaign around the concept of breaking the taboo when it comes to talking about fraud and scams. Everyone has a story to tell – so why aren’t people doing so? And what is the impact of this silence?

Read more “Breaking the taboo with the launch of a new helpline”

11
Jul
Freya Trevor-Harris

“Never too latte to make a difference?” – Stand’s thoughts on Starbucks’ 5p charge

Posted by Freya Trevor-HarrisTagged , , ,

Starbucks announced yesterday that it will introduce a ‘latte levy’ of 5p per paper coffee cup to discourage single-use paper cups. The titan of high-street coffee stores has recently received negative PR for the high sugar content of its drinks, as well as accusations of tax avoidance and fallout from a racism scandal in the US. Taking a lead on sustainability may be a good chance for Starbucks to bolster its forward-thinking credentials.

Read more ““Never too latte to make a difference?” – Stand’s thoughts on Starbucks’ 5p charge”

27
Jun
Lucy Chapple

Communication Tips from Generation Z

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Last week, we welcomed two fourteen year olds to Stand HQ for Take Your Child to Work Day. Bella and Chloe spent their time with us shadowing client teams, participating in brainstorms, and contributing ideas for communications campaigns geared towards young people.

In this blog, Chloe and Bella share their thoughts on how brands and not for profits can effectively communicate with them in a way that feels authentic.

Read more “Communication Tips from Generation Z”

18
Jun
Becky Merchant

Quick Reads – A good news story with an important message

Posted by Becky MerchantTagged ,

Everyone loves a good news story and last month we got a great one when best-selling author Jojo Moyes rescued The Reading Agency’s adult literacy scheme from collapse after it lost funding.

When we first heard the news, we knew it would be a brilliant opportunity to get some first-class coverage about the wonderful work that The Reading Agency does and, more importantly, to raise awareness about the fundraising struggles that charities face.

Read more “Quick Reads – A good news story with an important message”

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