Here are some of our latest obsessions, successes and joys.

24
Aug
Amelia Putt

#literallyperfect: AI influencers, to aspire or not to aspire?

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US Vogue is featuring AI influencers in its September issue, which has provided the perfect excuse to talk about one of the stranger trends to come out of Instagram, and my latest obsession, Lil Miquela – the AI influencer that has garnered 1.3 million followers on Instagram.

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22
Mar
Amelia Putt

Putting a child in charge of Mother’s day

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Our work with Florismart showcases the talents of independent florists, so for Mother’s Day we put that to the test by asking 4-year-old Aariyan to pick the flowers for a special bouquet for his mum.

Mother’s Day is a key date in the floristry calendar, and independent florists have the edge on supermarket counterparts with their ability to create amazing bespoke gifts. With Aariyan in charge, could our florist rise to the challenge and still create something beautiful?

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